Webbers Estate Agents — Southwest England Operating Area Analysis
68.6% of all properties within Webbers coverage are in North Devon, with the Bideford/Barnstaple/Braunton triangle capturing 219 new homes — over 54% of the total.
Wiveliscombe has zero new build activity within 5 miles. The branch serves an established rural market rather than new developments.
16,834 units in the planning pipeline (624 sites), with 10,299 already granted. Torridge alone has 2,668 granted units — a major opportunity for Bideford and Torrington branches.
Number of new build properties within 5-mile radius
Combined asking prices (£ millions)
Average asking price compared to the overall Webbers coverage average of £395,250
Complete branch-by-branch breakdown
| Branch | Region | New Homes | Avg Price | Min Price | Max Price | Total Value | % of Total |
|---|
Share of new builds by region
Average & median prices across all 2,068 properties
Total new builds in the Southwest dataset
Branch-level density showing concentration of new build activity
Branches ranked by new build opportunity (count × avg price)
Strategic observations for board consideration
112 new homes with £37.6M total value. Driven by large developments at Abbotsham Park, Clovelly Road, Lacey Avenue and Westward Ho! This branch alone represents 27.7% of all Webbers coverage.
Bideford + Barnstaple + Braunton = 219 new homes (54.2%). This cluster benefits from overlapping 5-mile radii, creating a dominant new homes corridor.
No new build properties within 5 miles. This branch serves an established rural market. Consider whether new homes marketing resources should be redirected.
Only 2 properties but highest average price at £587,500. Represents a premium rural/Exmoor market with limited but high-value opportunities.
Lowest average at £156K with 6 properties, predominantly shared ownership. Potential for affordable housing partnerships.
2,068 properties grouped by asking price
Stacked comparison across Devon, Cornwall & Somerset
How bedroom count affects new build pricing
Min, average and max prices showing price spread
All 2,068 new build properties
How the mix varies across Devon, Cornwall & Somerset
Distribution of 16,834 units by planning stage
Total units across local planning authorities
Planning application trends 2022–2025
Number of sites by development size category
Planning outcomes across local authorities
Percentage of applications refused by each planning authority
Complete breakdown of planning activity
| Authority | Sites | Units | Granted | Refused | Submitted | Refusal Rate |
|---|
Strategic implications for Webbers' new homes strategy
2,668 units granted across 76 sites. This directly feeds the Bideford and Torrington branches. With 112 current new builds in Bideford, the pipeline suggests sustained growth for years to come.
3,661 total units (1,754 granted, 906 submitted). The Taunton branch currently covers only 44 new builds but the pipeline suggests a massive expansion opportunity.
Only 4.8% refusal rate (7 of 146 sites). With 1,532 granted units and 712 submitted, Cornwall offers a developer-friendly planning environment for the Launceston, Bude and Bodmin branches.
22.2% refusal rate reflects the National Park's strict planning controls. The Dulverton branch should focus on quality over quantity in this constrained market.
49% of all sites are 2–5 units, but 67% of all units come from sites of 100+ units. Webbers should target both the volume small-site market and the high-value large developments.
Across all 2,068 Southwest new build properties
Key observations on the competitive landscape
Taylor Wimpey (76), Bloor Homes (57), and Persimmon Homes (55) lead the market. These national developers typically use their own sales teams or select agents for large developments.
Webbers has 60 active new build listings across the Southwest, making it one of the most active independent agents in the new homes sector. Key developments include Buckleigh Meadows (Westward Ho!), Bodmin, and Bude listings.
Stags (Barnstaple) and Bradleys are notable regional competitors with strong new homes presence. Devonshire Homes Ltd (30 listings) operates as both developer and agent.
With 404 new builds within Webbers' coverage zones and only 60 currently listed by Webbers, there is significant scope to increase market share through developer partnerships, particularly in Barnstaple, Taunton, and Launceston areas.
| Agent | Listings | Market Share |
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